Champions Health & Fitness Comes to Peace River

This fall when the Peace River Recreation Centre opens visitors will have access to much more than just an arena. The facility will be a full-service fitness destination, with an ice rink, a field house for field sports, an indoor running track, and a brand-new fitness centre.

Following a public tender process, the Town of Peace River is excited to announce that Champions Health and Fitness will be expanding into the Peace Regional Recreation Centre.

About Champions Health and Fitness

Champions Health and Fitness started in Slave Lake, a creation of brothers Abdul and Moe Mouallem. Raised in the northern Alberta communities of Fairview, Wabasca, and Slave Lake they left home to pursue post-secondary degrees in civil and geomatics engineering. While away at school they developed a passion for weight lifting.

As their careers in engineering began to take off the pair decided to invest in their hobby and in 2016 they opened Champions Health and Fitness in Slave Lake. The gym brought the perks of a big city gym and gave it a small-town twist. The new gym venture was a hit and it wasn’t long before the brothers started looking into expansion opportunities.

In late 2018 the Town of Peace River issued a Request for Proposals, seeking to find an operator for the soon-to-be-opened Peace Regional Recreation Centre. The brothers jumped at the opportunity, submitted a bid and were successful.

For the pair, expansion to Peace River was an obvious step.

“Peace River was always of interest to expand the presence of CHF,” they said. “It’s a northern Alberta Town similar to Slave Lake in population size and is a major regional hub north of Edmonton. Expanding to Peace River is a win-win, we get to be part of a new facility and part of a recreational hub.”

What will Champions Health and Fitness offer?

Expect to see an array of cardio equipment, strength conditioning machines, and free weights. In addition to 24/7 access for members, great customer service, and a clean and welcoming environment.

The brothers aren’t shy of technology and find ways to incorporate it into their operations and services. Key fob access, multi gym access (including Slave Lake), networked equipment, member recognition touch screens, quick scan codes to instruction tutorials, fitness applications, monthly pre-authorized payment plans with access to anytime online payment. Members will also have access to corporate rates, online nutrition, resistance, cardio, body composition, and loyalty cash back programs. 

“The world revolves around a small smart device in our hands and we use it to its fullest to keep people updated and connected to CHF via smart device applications, online programs, and social media,” said the brothers. “We use the smart device’s application technology to set goals, remind, track progress, and access membership accounts and history.”

Peace River Champions Health and Fitness will be opening in the fall of 2019 along with the rest of the Peace Regional Recreation centre, in the meantime check out their website or Facebook page to stay connected.